OPTA

After the first day of the trade fair, the Association of Czech Opticians and Optometrists invites visitors to the SČOO ZONE for an informal Mini-PARTY. On Friday, 13 March, from 18:00 to 21:30, the zone will offer dance music, Czech craft beers, Slovak wines, and space for networking, fun and friendly discussions among professionals from the industry.

CLR OPTIK will present a wide range of innovations at the OPTA trade fair, including new concepts in sun protection, sun filters and solutions for the digital world, including gaming filters. Visitors can also look forward to practical demonstrations in a fully functional optical workshop and a complete product concept designed to simplify everyday work and sales for opticians.

The company invites visitors to booth No. 15, where it will present the latest collections of eyewear frames from its own brands as well as international manufacturers. The portfolio also includes accessories and comprehensive solutions for optical shops – from design to complete custom interior realization.

Step into the world of cutting-edge design and innovation with us! As the main partner of OPTA 2026, EssilorLuxottica warmly invites you to the VIP Club in Pavilion G, where an inspiring programme full of optical innovations, trends and technological advancements will be available throughout the fair. Come and get inspired, meet industry experts and discover new possibilities in modern optics.

Johnson & Johnson Vision is returning to the OPTA trade fair (13–15 March 2026) this year. The company, which has long been shaping the future of contact lenses and vision care technologies, will come to Brno to introduce two brand-new toric lenses designed for the demands of today’s digital world.

The family-owned company OPTILAND, active on the market since 1997, will present new models from its extensive portfolio of nearly 30 eyewear frame brands at OPTA. The collections reflect the latest fashion trends, technological innovations and the needs of customers across all age groups.

Essilor has been present on the Czech optical market for more than 30 years. At OPTA, the company will introduce two new products: the new Varilux Immersia occupational lens and the stylish Transitions Color Touch lenses.

New Line Optics will bring three major highlights to OPTA 2026: the CANADA GOOSE brand, newly distributed exclusively in the Czech Republic and Slovakia, the women’s collection ENNI MARCO Emilia Line 2026, and the minimalist technological line ENNI MARCO BLCK. Visitors can also look forward to a competition for attractive prizes directly at the stand.

The Czech company GAIN will present new additions from its eyewear frame collections at OPTA 2026. The collections are built on a clear pricing strategy, strong sales potential and attractive design. Visitors can look forward not only to business meetings at the stand, but also to a friendly atmosphere and traditional Moravian hospitality.

This year the company celebrates 23 years on the market and will present its diverse portfolio of brands at OPTA 2026, including Coca Cola, Playmobil, Sonic and Agatha Ruiz de la Prada. Visitors will also see a wide selection of frames with sun clips, including models for children.

Vienna’s award-winning kids' sunglasses brand is live at OPTA BRNO! We are officially launching our New Collection 2026, developed in Europe with smart design and innovative, flexible materials, alongside our best-selling NextGen sunglasses.

The Saturday evening of the OPTA trade fair will once again belong to the traditional OPTA Party, this time held at the SONO Music Club in Brno. Visitors can look forward to a rich music program, a chill-out zone with live piano, and light refreshments.