International Fashion Fair
International Footwear and Leatherware Fair
STYL-KABO August 2016 in numbers
In the favourable period of economic growth and increasing retail sales the international fashion trade fairs STYL and KABO, the biggest B2B presentation of the fashion industry for the Czech and Slovak market, flourished as well. The trade fairs’ offer stabilised four years ago, and the 47th edition of the event maintained a high standard of quality. Fifty-four companies, thirty-five at the STYL trade fair and nineteen at the KABO trade fair, introduced themselves for the very first time. In total, 284 exhibitors from 12 countries and 632 represented brands presented their collections of textile, clothing, footwear, and leatherwear. The novelties for the Autumn and Winter 2016/2017 season were viewed by five thousand professional visitors, retailers and buyers.
|Number of exhibitors and companies represented||314 (STYL: 205, KABO: 109)|
|Number of participating countries||14|
|Total exhibition space in m2||8 017 (STYL: 5 171, KABO: 2 846)|
|Number of visitors||5 305|
|Number of accredited journalists||60|
Final report STYL-KABO - August 2016
pdf 87,39 KB
Iva Macháčková, Managing Director of
the company Afeli (the brand Tamaris)
Businesswise, we are once again satisfied. The first two days were excellent and the number of visitors was evenly spread, so we didn’t have any large queues or idle times at our stand. We also made contact with some new customers. Our new collection, which we presented for the first time according to fashion themes, was very well liked, and the premiere of our collection of jewellery and leather design bracelets, which we offer as accessories to footwear and leather haberdashery, was met with great success as well.
Aleš Pavelka, Head of Sales for the
Czech Republic and Slovakia, the company Gabor
The trade fair KABO did not fall behind its average success of the past years; the participation on Saturday and Sunday was very good. We’re happy with the progress of the trade fair, our collections were liked and we were successful businesswise. The share of Slovak customers might have been a little lower, which was due to the date of a Slovak bank holiday.
Václav Vaněk, Managing Director of
the company V+J obuv
We’re here every six months and I can say that we make 20 to 30 per cent of our total number of orders. I welcome the extended opening hours until 6 p.m. on Monday, although the benefits from this may not manifest themselves until the following years when the visitors get used to this change.
Lucie Marková, designer
I presented my jewellery in the Fresh Fashion zone for the first time in February, and this time I brought drawings and a collection of clothes, which was very successful. A great number of visitors came to us, so we are definitely coming again. I am completely satisfied because I started a cooperation with several stores here which I have known for a long time and which I value greatly.
Bohumil Řihák, CEO of marketing,
At the trade fair, we expect a greater response to the brand Schiesser; we presented a part of its collection at a fashion show here. We believe that novelties from PLEAS will attract attention as well – for example, we returned petticoats, which are again in demand, into production. The number of visitors at our stand is large, we cannot complain, so from this point of view we are satisfied.
Alexander Baryshev, CEO, Neula
This is not our first time in Brno and we have some experience with the fashion trade fair STYL. Our regular customers visit us here and order from us repeatedly, which is why we’re here this year as well. We present a Finnish company’s women’s clothes from purely natural materials, which are largely produced in the Czech Republic because we cooperate with Czech tailor workshops. We participated in a fashion show with our collection of women’s summer dresses, and our dresses could be seen at the seminar about fashion trends, which I consider a professional presentation.
Monika Jeglová, Sales Manager,
We welcomed the offer to participate in the lecture of the Dutch specialist Ellen Haeser about fashion trends and tried to choose interesting models, for example paper or sisal ornate hats. We’re happy that we caught the audience’s interest, because several our photos made an appearance in the lecture. We’re of course happy that our goods are well liked - this is why we do it, so that the customers are satisfied.
Michal Prskavec, Manager of the
brand JU’STO, BORSETTA
Our participation in the trade fair is connected to the fact that we are currently introducing the Italian brand JU’STO to the Czech and Slovak market. It is the next project of the customisable bag made by the Italian designer and father of the idea for O BAG Emanuele Magenta. The trade fair is an opportunity to show a new product and attract potentional customers.
Josef Šimáček, Director of the
We have been coming to STYL since 2001, which is the year our company started, and we’ve had nothing but positive experience with the trade fair over the years. It feels like there were fewer visitors this year but I think that the number of ordered goods evens the number of people out, so the overall impression from our participation this year is good.
Vice-Chairperson, PERSA, Plc.
This is our twelfth time at the trade fair as the company Hegler, Essen, Germany. We’re always very satisfied in Brno because forty to fifty clients come to our stand and order goods for both spring and winter, therefore both for the current and the following season. Each of our clients, whether they look for sport or elegant clothes, can find what they need.
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Highlights from companies
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