We have introduced so called media packages for all events in 2012, which will help to make company presentations at the trade fair more effective. The media package includes company registration in the current printed STYL and KABO publications (The Visitor’s Guide and the Maps of Brands) as well as the newly set up so called iCatalogue. The I-Catalogue is not just an electronic version of the former hard copy catalogue but is an on-line intertrade-fair catalogue of companies belonging to a particular branch, which offers the exhibitors the following advantages:

• Fast and easy access to update company information and on-line space for the company presentation by the exhibitor himself for the entire duration of the placement of the presentation within the branch database
• Multiplication effect of participation at the trade fair – prolongs the effect of your participation at the trade fair for the following half year until the next trade fair
• Participation at the trade fair is extended further through the advantages of internet advertising with all its benefits
• iCatalogue promotes maximum amount of information about the company and its products

The entry into i-Catalogue is included in the exhibitors’ registration fee – see below media package BASIC. The details of other packages are stated below:

MEDIAL PACKAGES

BASIC
On-line iKatalog: full extent according to the application to participation
Visitors´Guide: brands, stand number
Brand map: the list of brands with stand numbers, the floor plan with brand names
Price: included in the registration fee

MEDIUM
On-line iKatalog: full extent according to the application to participation
Visitors´Guide: brand, stand number, 1 company logo or brand logo.
Brand map:  the list of brands with stand numbers, the floor plan with brand names and 1 company or brand logo
Price: additional fee 1.300 CZK

FULL
On-line iKatalog: full extent according to the application to participation
Visitors´Guide: brand, stand number, 1 company logo or brand logo + full colour one page  advertisement in the printed matter,
Brand map: the list of brands with stand numbers, the floor plan with brand names and 1 company or brand logo.
Price: additional fee 10.000 CZK