International Fashion Fair
International Footwear and Leatherware Fair
STYL-KABO August 2015 in numbers
587 foreign visitors registered at the cash offices in the Fairs STYL and KABO. They came from 22 countries, predominantly from Slovakia, Poland, Hungary, Austria, Hungary and Romania. Individual visitors came from distant countries such as Australia, South Korea, Russia, USA, Great Britain or Vietnam. During the three days 61 media representatives from the Czech Republic and Slovakia accredited at the Press Centre.
|Number of exhibitors and companies represented||283 (STYL: 176, KABO: 107)|
|Number of participating countries||14|
|Total exhibition space in m2||7 841 (STYL: 4 935, KABO: 2 906)|
|Number of visitors||5 457|
|Number of accredited journalists||61|
Final report STYL-KABO - August 2015
pdf 100,53 KB
Tina Jan, Chief Executive Officer of the company LISCA:
We are proud that we were able to organise the special fashion show LISCA LINGERIE SHOW honouring the 60th anniversary of the founding of the company. The firs reactions have been very positive, and therefore we hope that this will be reflected in the interest in our brand. We brought our Spring and Sumer collection to Brno, which is one of the best that our company has presented to the market in recent years, and in which every woman can find something for herself.
Jiřina Matoušková, owner of the company Werso:
We present here our new collection, in which we respond to our customers’ wishes as well as to what is sold the most and what is lacking elsewhere on the market. The new models are presented both at our stand and in the LINGERIE SHOW. I’m satisfied with the trade fair. Fortunately, the situation from the previous year is repeating and therefore there is always a queue at our stand. Hopefully it’s because the customers like us and like to come back.
Robert Nejedlý, owner of the company JTX:
At the trade fair we meet with our regular customers, and because we have our own retail network, we try to bring to Brno our entire collection to a broader group of medium-sized retail stores, so that they have the opportunity to order our goods directly. Every time we gain a few new customers, who don’t know us yet or are themselves starting their businesses. So it is for this reason that we present our company in Brno. As long as we have the same trade balance here, the trade fair will continue to be a good opportunity for us.
Marek Zádrapa, Managing Director of the company Soft Cotton:
At the Czech, Slovak, and Polish market, we represent a French manufacturer of terrycloth and an Italian manufacturer of nightwear. It is high-quality goods, which we sell mainly through our e-shop directly to end customers. This is our first time at the trade fair, and we are here because we want to strengthen our position in the B2B area and increase our sales in physical stores.
Eva Kollmanová, Managing Director of the company Pletex:
We have been on the market since 1993 and the trade fair STYL is our regular stop twice a year. We are being visited by merchants, who we supply. We send everyone our catalogues in advance and some of the businessmen come with an already prepared order. Some want to see the goods first and they decide what to buy on the spot at our stand. But we always find new customers. The trade fair is about meeting customers and feedback is very important as it gives us some idea what the customers like the most and what are the most sought out items in stores.
Nikolaj Stěpanov, the company Topshelf,
distributor of footwear by the brand Inkkas:
We represent a new worldwide brand of original, colourful and ethical footwear. We started offering shoes via an e-shop this winter and our shoes are very popular, but the problem with selling shoes on the internet is that people want to try them out. That is why we decided to visit KABO and make contact with physical stores.
Michaela Verbeek, owner of the boutique Soline:
We brought about 30 clothes models by 20 brands to the fashion show Luxury Summer, and I am very satisfied with the result. We don’t do similar shows regularly, it was an exclusive event, and the trade fair offered the right environment and clientele. I liked the atmosphere and the models looked very nice in the clothes, the dresses fit them perfectly and they looked really beautiful.
Barbora Augustínová, winner of the Jan Pivečka Foundation Award in the
category Professional View:
The thing that interests me the most about KABO is Czech goods, which cannot be seen much in stores, so I am always curious what companies I will find here. It is a pity that some companies in our field barricade themselves from the outside world, but the time is changing and people are willing to pay for hand-made products, quality, and originality. For example, hand-made shoes are once again very sought after items. It is most desirable that we have a footwear focused trade fair, and shoe designer competitions are very important and more people should get involved in them.
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Highlights from companies
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