International Eye Optics, Optometry and Ophthalmology Fair
Who will be presented in Hall B?
Exhibitors will include for example ALCON NOVARTIS, AMBG LTD, ARDIX, ARES SK, CARL ZEISS, DEVELOPTIC, ESSILOR – OPTIKA, FINEST TRADE, JOHNSON & JOHNSON, METZLER INTERNATIONAL, Mr. GAIN, NEW LINE OPTICS, OCULUS, OPTIKA ČIVICE, OPTILAND, PRONAP CZECH REPUBLIC, RODENSTOCK ČR, SAFILO, SAGITTA Ltd, SOVER, TOPCOMED, WEKOS – OPTIK and more. „ We are pleased that industry leaders have chosen OPTA as part of their marketing mix, and that we will see truly global brands in Brno, "adds Menšíková.
Essilor - Optika, s.r.o. present Crizal Prevencia new spectacle lens in the Czech premiere. This lens provides the industry's first selective protection against harmful blue light and the best protection against UV light. This lens will be available on the market in Central and Eastern Europe from 1 March 2014. An exclusive presentation is planned just at OPTA . The company ESSILOR - OPTIKA is also the exclusive partner providing equipment of a sample exhibition stand of a private healthcare facility prepared by SČOO. Visitors will also be able to consult all their questions about the legislation related to the NZZ with an expert on this subject - Dr. Josef Čihák, who will lecture as an external consultant for the company Essilor in a programme on Private Medical Facilities And Conditions Laid Down by Legislation for the Provision of Lege Artis Health Care and who will be available for individual consultation.
AMBG will offer their original, distinctive and modern spectacle frames of the Visible brand that will attract by their particular colour, which gives the entire collection a real spark. These glasses are for those who like to change their image with new modern accessories and are not afraid of change. Visible in the new Avantgarde collection Visible represents a particularly distinctive modern design, which is designed for women who do not mind attention. The magic of these glasses is hidden in a design that is highlighted by those courageous colours that our eyes shows nature itself. Collection combines mainly metal and acetate with unlimited shapes.
The new Visible collection called Avantgarde Visible represents a particularly distinctive modern design, which is designed for women who do not mind attention. The magic of these glasses is hidden in a distinctive design that is highlighted by those bravest colours that nature itself shows off. The collection combines mainly metal and acetate with unlimited shapes.
Hall B will contain the stand of the company Safilo Group, a world-renowned leader in premium optical products - prescription frames, sunglasses and sports glasses. They operate across the world through its 30 subsidiaries in the markets of America, Europe and Asia. As an exclusive distributor they manufacture and distribute their own brands - Safilo, Carrera, Polaroid, Smith Optics and Oxydo, and a number of licensed brands - Alexander McQueen, Boss, Boss Orange, Bottega Veneta, Céline, Dior, Fendi, Fossil, Gucci, Hugo, Jimmy Choo, Juicy Couture, Kate Spade, Marc Jacobs, Marc by Marc Jacobs, Max Mara, Max & Co., Pierre Cardin, Saint Laurent and Tommy Hilfiger. Visitors can learn about the complete range at stand number 45.
The company Zeiss will introduces among others ZEISS Digital lenses, which are a unique solution for work with tablets and smartphones. They are a completely new category of lenses, a Zeiss response to the challenges of the new era showered with digital tools. They are specially designed to meet the needs of people aged between 30 and 40 years, who may have problems seeing up close for the first time, regardless of whether they already wear glasses or not.
Stand number 18 will feature the company K + L Trading with spectacle frames and sunglasses of the famous Pepe Jeans brand. The main attraction of the FINEST TRADE company exhibition stand will be unique spectacle frames by Italian designers. The company is the exclusive partner of brands such as Coco Song, Genesis, Kaos, La Matta, X-IDE. Slovak company Regina Import will offer "the best sunglasses in the world for drivers" - Serengeti. Special lenses not only have a polarization and spectral filter but also a photochromatic function for quick adaptation to changing light conditions.
During the fair, visitors will have the opportunity to come to the stand of Brno TyfloCentrum, who will prepare information on services for people for whom glasses have no use anymore. On Friday, 14 February at 2 and 6 p.m. there will be two interactive lectures in cooperation with the Association of Opticians and Optometrists entitled “When Glasses Do Not Help Anymore” or How To Walk With A White Cane. Brno TyfloCentrum will present a range of services for the blind and partially sighted people in Brno and the South Moravian Region in an interactive way - the lectures will include quizzes and everyone will be able to experience what it is like to walk when one does not have good sight, how a person with visual impairment may see, etc.